It's Almost 6am, and I've been awake since 11am Wednesday. I started working with this clothing line as a designer so, a lot of my time is being dedicated to that. Which is super cool, and I am 75% happier than I was last week prior to this engagement. At night I spend my time designing my own line, and I got really into doing this tank and look at the darn time. Anywhoo, today I have been looking at a lot of female street wear lines for inspiration, as well as do's and dont's. I
applied to work for MTTM, and didn't get the position, so this may be a biased post/critique. MTTM falls short in my opinion at being too plain for street wear. The whole idea of street wear is to be bold and make a statement. The name Most Official Bitches should carry the Most Official Shit. MTTM is known for making some bold messages like "Other Bitches Ain't Shit" which is dope, but its almost 20% of the words and 80% design. This seasons look book is not all that hot, not the best setup and styling. Their shop section which flows like a look book, has a plain looking chic who isn't as cute as Tabitha. It's just all wrong. However, MTTM seems to collect more sells and is respected as one of the best female street brands. I do like the hoodies and sweaters for the spring, but not much else. I don't look at this season and go WOW! I'd pick
Hellz-Bellz over MTTM any day. Because the sayings like
"fuck off" are just as in your face as MTTM but the graphics are aesthetically more pleasing. MTTM is just super plain. With the economy in this slump, and as a consumer, I would like to see more uplifting powerful messages and graphics coming from MTTM. The designs from the first two seasons were dope, and the collaborations are always on point, but what is a line if you can't stand alone on your own? Ehh...STEP IT UP MTTM or STEP DOWN!
Below are a few pieces from the Spring 2009 Collection




